Latest News and Sarah’s Notebook
Landmarks — Part 1
People find their way around using a variety of means and one of those I’m particularly interested in is the use of landmarks. Landmarks can be many things both natural and man-made — a specific building, a distinctive tree, a field with animals grazing, a sign....
The Mind of a Wayfinder
Ohio based designers Studio Graphique set themselves the challenge of defining how a wayfinders brain works as part of white paper they published on demystifying the discipline of wayfinding. The result is the fascinating image above. Welcome to my head ! ...
‘A Century of Change’
I discovered these wonderful murals and subsequently the story behind them by chance as I looked for somewhere to park in Stockton town centre. The murals caught my interest and after a quick google here is what I found… In 2005 artist Zak Newton who is responsible...
Grand Opera House York
Picto were appointed to design and implement new wayfinding at the Grand Opera House York, working directly with Ambassador Theatre Group (ATG), following our work at Stockton Globe.
Q&A | The Steves
The Steves was a term first coined by our client at Northern Stage. Both our sign installers are called Steve and they often tackle projects as a team, which can get a bit confusing. Steve H studied Design for Industry, a year behind me at Northumbria Uni and keeps...